This integration ensures that both sales and finance share a single source of truth for customer data, eliminating manual data entry and reconciliation efforts. The two-way sync for invoices and applied payments provides live revenue visibility directly in your CRM, empowering sales teams with up-to-date financial information. By bringing QBO products/services into HubSpot via SKU matching, quotes and line items map cleanly to income accounts, streamlining financial accuracy. HubSpot workflows can automatically trigger QuickBooks actions like creating invoices, sales estimates, or receipts based on deal stages or custom events, significantly reducing manual accounting tasks. Finally, leveraging synced financial fields in HubSpot dashboards allows for accurate revenue forecasting and early identification of at-risk deals without leaving your CRM.